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Spring / Summer 2026 Colour Trends

SS26 Colour Trends


Refreshing your wardrobe for the new season doesn’t have to mean a complete overhaul. While silhouettes and designs change from year to year, seasonal variations are usually more about two things: practicality and hue.

You probably already change what you’re wearing for practical reasons – think shifting to lighter layers as the temperatures start to warm. But if you feel your wardrobe looks pretty much the same from season to season, it could be that you’re not using colour to its full potential.

Just as the natural world blooms and blossoms throughout the spring / summer season, so can you! Choose the best shades of the season to add a splash of novelty to your wardrobe and feel fresh and fancy all day long.


The bold trends of SS26

The key tenet of colour trends in SS26 is vibrancy – it’s all about throwing off the boring, faded hues of a long, cold winter and starting the spring with a bang. Whether you’re a fan of gentle pastels or saturated bolds, there’s a shade here for you, straight from the catwalks of London Fashion Week.

Pale banana

This pastel yellow is an absolute shoe-in - a great way to ease into sunny days with a lighter alternative to autumn’s mustard craze. Suitable for men and women alike, pale banana is an understated classic that works for formal events right through to casual gatherings.

Viscose Print Tea Dress - LS606

Viscose Print Tea Dress

FROM £31

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Teaberry

A vibrant mix of red and rose, this hue is reminiscent of a flowering fuchsia – just the thing to welcome summer back to your garden. Like many reds, this shade has the distinction of complementing most skin tones, meaning it’s a no-brainer to add to your wardrobe.

Short Sleeve Embroidered Blouse - LN091

Short Sleeve Embroidered Blouse

FROM £28

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Amaranth

A rich, lush jewel tone, this purple brings an air of elegance and sophistication. Best paired with saturated neutrals, amaranth is ideal for anyone looking to embrace deep, earthy hues throughout the season.

Cable Design Supersoft Fleece Jacket - LA502

Cable Design Supersoft Fleece Jacket

FROM £26

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Tickled Pink

A timeless pastel pink long associated with springtime, this hue is found in countless flower beds at this time of year. It’s a spring classic for a reason – especially when combined with a floral pattern.

Jacquard Mock Twin Set - LD489

Jacquard Mock Twin Set

FROM £29

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Amethyst Orchid

This shade is perfect for those looking to incorporate a softer purple into their wardrobe. Reminiscent of lilacs, lavender and wisteria, this gentle floral hue is an excellent choice for the springtime.

Double Two Long Sleeve Easy Care Shirt - MF202

Double Two Long Sleeve Easy Care Shirt

FROM £39

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Caramel

For a refreshed spin on an old favourite, why not indulge in a rich caramel? Also known as fawn for its resemblance to a deer’s flank, this shade is a rare example of the animal world inspiring a warm-weather classic.

Pegasus Corduroy Trouser - MT291

Pegasus Corduroy Trouser

FROM £32

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Pastel blue

A charming complement to the baby pink featured above, this understated sky blue shade is another timeless option. Wear this to conjure up warm summer skies and plenty of sunshine!

Pegasus College Jacket with Stripe Tipping - MA087

Pegasus College Jacket with Stripe Tipping

FROM £36

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Shale green

Last but not least, this gentle, sage-like green is the ideal hue to welcome back the greenery to your area. A soft, earthy tone like this is subtle and understated, allowing you to embrace colour even if you’re not a fan of overly saturated shades. Plus, it’s perfect for St. Patrick’s Day!

Tootal Vertical Jacquard Zipper - MD005

Tootal Vertical Jacquard Zipper

FROM £35

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Mixing and matching SS26 colour trends

If matching colours isn’t your forte, don’t worry. These shades are strong enough to stand on their own, so feel free to opt for reliable neutrals to pair with whichever splash of colour calls to you.

Want to be more creative? Remember to take into account the underlying qualities of the colour. For example, pastel shades tend to do well together, whereas a pastel won’t go so well with a rich, jewel tone.

If you’re wearing a pattern, that can also give you pointers. Pick out a colour featured in your patterned piece and match it with the same shade elsewhere. So, if you’re wearing a blouse with pale blue flowers on it, consider pairing it with pale blue jeans.

Still not sure? The best way to check if an outfit is going to look right is to try it and see. Don’t be afraid to take a few hours to try out different combinations ahead of a new season so you can step into spring and summer with confidence.


SS26 colour trends with Chums

Here at Chums, we’ve got a whole host of bright and beautiful shades for you to choose from, ranging from vibrant bolds to soft pastels. Check out our newest additions or tried-and-tested favourites for men and women today.


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